Today: Sunday 1st August 2010

Leader of the pack - Dwight Issacs launches Balmain in his salon

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After 19 years in the business and a stellar reputation Dwight Isaacs knew that when he opened his own salon, Dwight Isaacs, in Oxshott, Surrey, he could only offer the best...more

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Leo's learning curve

Date Added: 2010-02-17

How computerising the salon revolutionised Leo Bancroft’s business.

As well as running a successful salon, Leo’s achievements include TV work and winning Southern Hairdresser of the Year 2009. The Leo Bancroft salon, in Weybridge, Surrey is always buzzing, and enjoys 25% growth year on year but Leo admits that a big part of his success has been due to installing i-salon and the sometimes tough lessons he learned as a result.  

Finding where the profit is

“I thought that because there was money in the till, we were doing really well, but installing i-salon was a real wake up call. After looking at the net profit of each service we offer, we stopped offering one treatment that was taking hours and was only making us a few quid at the end. Cutting and colouring is where the profit is.”   

Becoming productive, rather than busy

“The 2 week diary has helped me to manage my time better and become a more effective business manager. I learnt that there was no time to grow the business if I was constantly micro-managing in the salon. Now, I empower my staff to look after things; it’s about delegating and having good people around you.” 

The report I couldn’t live without... 

“I use the Salon at a Glance report, without fail, at our weekly meetings. We can all see the number of times team members have been requested, their retail sales, new clients, turnover, our most popular services and the list goes on. It helps us to see what we need to do to improve.”

Reducing waste with i-salon

“Now my girls weigh and measuring colour, so that we know that if we’re short of what the computer tells us we should have in stock, we’ve got a problem somewhere. The trick to being a successful retailer is to monitor stock levels, not to hold too much, and not to be afraid of selling at cost.”

Investing in the future

“My Accountant can see exactly what we’re making in the business and what our forecast is, which meant that last year I could invest in the British Hairdressing Awards, ‘fluff’ as he calls it! If I had my way, I’d spend every penny back into the business, but i-salon helps me to see what I can afford to spend and what I should save, mainly for the tax man!”

“i-salon has helped me make the transition from thinking I’m earning lots of money and living the life, to actually earning lots of money and living the life.”

To find out more about computerising your salon, and for your free demonstration, contact i-salon on 0844 445 7183 or visit the i-salon website.

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