Today: Sunday 1st August 2010

Capital open first store in Northern Ireland

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Capital Hair & Beauty have opened their first store in Northern Ireland. The UK’s largest independent wholesale group opened their 29th Cash and Carry in Londonderry on July 18th...more

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Pureology launches SuperSmooth

Date Added: 2010-02-11

Pureology has launched a new line called SuperSmooth to transform and treat unmanageable, coloured hair.

SuperSmooth is for hair in need of intense smoothing and discipline. The decadent formulas are enriched with smoothing camellia, sesame, and organic shea butter to transform hair with silky, lasting control. The concentrated ZeroSulfate shampoo and new heatprotective ThermalAntiFade Complex optimise colour retention, meaning SuperSmooth delivers smoothing and colour protection in one.

The Pureology range uses natural products with 100% vegan formulas and ZeroSulphate shampoos. The SuperSmooth line contains a certified blend of organic botanicals; camellia oil, which smoothes frizz and flyaway hair, sesame oil which perfects shine and improves flexibility, organic shea butter which infuses hair with added softness and moisture and geranium which conditions to intensify shine. The products in the range include:

SuperSmooth Shampoo

SuperSmooth Hair Condition

SuperSmooth Smoothing Elixir

SuperSmooth Relaxlng Serum

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