New rinse-out treatment delivers high-shine results.
Published:ALFAPARF Milano Professional has expanded its iconic Semi di Lino Sublime range with the launch of Liquid Light, an instant rinse-out treatment designed to deliver ultra-glossy, fluid-looking hair without weighing down the fibre.
Developed using lamellar technology, Liquid Light works to seal the hair cuticle while locking in moisture and enhancing shine from the first use. The lightweight formula has been created in response to growing demand for fast, high-performance treatments that can deliver visible results within the salon backwash service.
Liquid Light is enriched with hyaluronic acid to help retain moisture, alongside ALFAPARF Milano Professional’s signature Sublime Water Fragrance.
The brand says the formula penetrates the hair to transform its texture and improve manageability by up to five times, while maintaining a lightweight feel.
The treatment also incorporates three of the brand’s core science complexes, offering additional protection alongside its illuminating properties:
Urban Defence Pro – Designed to protect hair from heavy metals, pollution and environmental toxins.
Shine Fix Complex – Formulated with flaxseed extract to provide up to 24 hours of continuous shine from roots to ends.
Color Fix Complex – Combines UV filters and antioxidants to help protect cosmetic colour and maintain vibrancy for up to 18 washes.
Climate Proof – Designed to combat frizz and protect hair from environmental humidity for up to 72 hours.
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For salons, Liquid Light offers a quick-to-execute treatment that can be incorporated into an existing service menu in several ways.
It can be used as a lightweight alternative to a traditional conditioner or mask, applied following a conditioning treatment to maximise reflectivity, or incorporated into an intensive Semi di Lino backwash ritual.
Suitable for all hair types, Liquid Light is available in a professional 250ml bottle and can also be positioned as a retail recommendation, allowing clients to maintain their high-shine finish between salon appointments.
Liquid Light is available in 250ml with an RRP of £22.90/€24.90.
Salons looking to elevate their treatment menus and embrace the evolution of light-in-motion can find out more by contacting their local ALFAPARF Milano Professional representative or go to: www.alfaparfmilanopro.com/gb-en.
Discover more of the brand’s products read: Alfaparf Milano Professional Presents Lights Co By Semi Di Lino.
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