The common phrase, ‘you buy cheap, you buy twice’, couldn’t be more true when it comes to hair extensions.
Published:Spectrum One Hair Extensions are known for their sky high quality which is proven by their loyal returning customer retention and excellent 4.9 Trustpilot trust score; you don’t have to just take their word for it.
Award winning founder and salon owner, Katy Grimshaw, explains some of the reasons why it’s important to choose well when it comes to extensions partner and tailoring your budget accordingly.
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When you purchase good quality, often more expensive hair extensions, it makes them a much more cost-effective choice for your client over time, meaning they’re more likely to opt into extensions services over a longer period of time and be generally happier with the service. In comparison, cheaper hair extensions will need replacing much more frequently which can be frustrating for the client.
“Our hair extensions have lasted some clients up to 3 years; on average, you should be expecting professional hair extensions to last a minimum of 9-12 months”
– Katy.
Premium quality professional hair extensions are much less prone to shedding and breakage and can be easily identified as ‘luxury hair’. If you’re unsure whether the hair is good quality, a great ‘tell’ is the look and feel of thickness in each strand, which will be the same from root to tip if they’re of premium quality. Poor quality hair will often feel and look thinner towards the ends.
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“Our luxury hair is known as double drawn hair and guaranteed to last for much longer. They’re also tangle and shed free, meaning they’re effortless to style and maintain on a daily basis,”
– Katy
• Make sure your brand aligns with your hair extensions partner. If you’re offering a luxury service with a luxury price tag, make sure your content, marketing and brand positioning reflects that.
• Everyone looking to launch luxury hair extensions on their service menu should look at engaging in a cross brand promotion with an influencer relevant within your region to local business.
• Collect testimonials from your clients and let them sing your hair extensions praises for you!
Online: www.spectrumonehair.com
Instagram: @spectrumonehairextensions