Scrummi towel on a model in a salon.
Eco

Scrummi Launches New Loyalty Programme and Pro Hub for Hair and Beauty Professionals

Alongside a new online resource centre and refreshed brand identity.

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The Scrummi Rewards Club, Pro Hub and updated brand identity all launched on 22 September 2026 aimed at supporting the day-to-day needs of hair and beauty professionals.

Three Tiers

The new Rewards Club gives professional customers five points for every £1 spent, while those with subscription orders earn double points. That’s equivalent to 10 points per £1 for as long as their subscription remains active.

The programme is structured around three tiers; Fresh, Familiar and Frequent, with customers progressing through the tiers as they order more from Scrummi and unlocking additional benefits along the way.

 

 

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Referral Scheme Added

Scrummi has also introduced an uncapped referral programme for professional customers.

When an existing customer refers a hair or beauty business, the existing customer receives £10 in points, while the new customer receives £10 off their first order. There is no limit on the number of businesses customers can refer.

Existing Scrummi customers are automatically enrolled in the Rewards Club and receive 250 points when the programme launches, without needing to take any action.

 

 

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New Pro Hub for Salons

Alongside the loyalty programme, Scrummi has launched the Scrummi Pro Hub, an online resource centre aimed specifically at professional customers.

The hub brings together marketing resources for salons and beauty businesses, including downloadable marketing toolkits and ready-to-use photography and video assets.

New Brand Identity

The launch also sees Scrummi introduce a refreshed visual identity, including a new logo, colour palette and photography. According to the company, the updated branding has been developed around its focus on addressing practical challenges faced by hair and beauty professionals, rather than following short-term trends.

Founded in the UK in 2008, Scrummi develops disposable, compostable professional consumables for the hair and beauty industry. The company says its products are designed to reduce the time, cost and environmental impact associated with traditional reusable towels and other consumables.

Scrummi is a certified B Corp, while its products are described as Seedling certified and fully compostable.

For more info please visit Scrummi Rewards.

Read Now: Scrummi Empowering Sustainable Salon Change.


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